As a professional in the sanitary trade, you are certainly familiar with the scenario: flooded cellars, damp walls and kitchens that are under water. Your customers usually repress this horror scenario. Until it hits them themselves.
Even the bare figures are alarming: in over half of all households water damage has already occurred¹. Anyone who does not protect themselves is making a more than risky bet!
And it is so easy to play it safe.
¹ The ConsumerView, January 2017, Quantitative Assessment Europe